At the Table Talking Customer Sentiment, Part 2, LIVE!

Sunday, July 9
George R. Brown Convention Center, Halls A & B
Coca-Cola Main Stage, 10:45am - 11:30am

"Customer is King" and "Everyone's a Critic" are two sayings that accurately describe how our industry has evolved. Balancing feedback with quantitative data is a tricky balance, but critical in plotting a successful course for your business. On a recent episode of At the Table with the TRA, panelists David Cantu (CEO, Black Box Intelligence), Alex Eagle (CEO, Freebirds World Burrito), and Zack Oates (Owner/CEO, Ovation) spoke with co-hosts Joe Monastero (COO, TRA) and Ben Knorr (Director of Partnerships, TRA) about the importance of knowing how to hear through the noise and glean the insights that move your business ahead.

Join this group for a sequel session on the topic, where they will also take your questions on customer sentiment and strategy. We recommend you listen to their podcast episode before attending this session, which can be found at



Joe Monastero, Chief Operating Officer, Texas Restaurant Association
Ben  Knorr, Director of Partnerships, Texas Restaurant Association
David Cantu, CEO, Black Box Intelligence
Alex Eagle, CEO, Freebirds World Burrito
Zack Oates, Owner/CEO, Ovation